Signage & Branding

Why Do You Need Signage and Branding For Your Business?

Acrylic signage with Nike, Adidas and Under Armor logos.

When operating a business of any kind, whether it’s a bakery, large chain store, hospital, or something else, it’s critical you have signage and other branding methods spread throughout your facility. By doing this, you can be sure your customers can navigate the business more easily. When you enlist our experts at Cottage Corporation for your plastic or acrylic fabrication needs, we will work with you step-by-step to ensure we understand what you are looking for and get you what you need to increase revenue and satisfaction. Here are additional benefits that come with enhancing the signage and branding within your facility:

Attract More Customers

The primary benefit of adding signage and other branding methods to your store or other business is the ability to attract more customers, patients, and passersby. When you add eye-popping signs to the exterior of your business or even to the interior windows of your business, potential customers or even passersby will notice and be more likely to visit. Your signs can reflect current deals you may have, seasonal promotions, brands you carry, and more.

Help Customers Find Their Way Around

Another crucial reason to invest in signage for your facility is that it helps your customers, patients, or even employees find their way around. Your building(s) should be clearly marked, so if you operate a store like Target, your customers know where to go to get clothes for their children or food for their family. Additionally, if you operate a hospital or other healthcare or hospitality business, your patients, guests, and tenants will want to be able to figure out where they are going quickly with little hassle. They want to be constantly stopping to ask for directions. Though you obviously need to have plenty of staff on hand, signage can help free up your staff members, so they can accomplish other tasks.

Increase Company Revenue

When your products and services are clearly marked by signage and other plastic branding materials, your customers are more likely to buy them. Additionally, by advertising the brand names you carry as well as any other perks they may have, you can attract fans of those brands, which can lead to more revenue for your company. Additionally, if you operate a hospital or hospitality business, people will be more likely to return for your services if they are satisfied initially. Proper signage and branding tools allow your customers and employees to have a better experience, which will make them want to come back. Some of these tools include:

  • Overhead Brand Signing
  • Shelf Talkers
  • Sign Holding
  • Integrated Display Signs
  • WayFinding Tools

Custom Acrylic Plexiglass Signs

Though our custom acrylic (plexiglass) signs are very well-made, they’re also quite affordable since we work in plastics. We offer a wide range of material options, including:

  • ABS
  • Acrylic (Plexiglass)
  • ​HDPE
  • Nylon
  • Polycarbonate
  • PETG
  • Polyethylene
  • Polypropylene
  • Styrene (Polystyrene)
  • PVC & Expanded PVC

Increase brand visibility and awareness with a custom acrylic sign from Cottage Corporation! Our engineers are ready to design the ideal solution for your business. Contact us today to get started.